Sunday, 27 April 2025

Safi and Watsons Malaysia Empower Women with the Bengkel Keusahawanan & Keyakinan Diri Initiative

 


Safi, the well-known skincare brand among the Malay community has continued its mission to empower women by instilling confidence and equipping them with the skills needed to build a brighter future. In collaboration with Watsons Malaysia, Safi conducted the "Bengkel Keusahawanan & Keyakinan Diri" initiative; a program designed to impart essential entrepreneurial skills while promoting self-reliance and independence among women.


Safi hosted a special Buka Puasa session back in March 2025 for the women and single mothers of Rumah Titian Kaseh. This gathering embraced the essence of togetherness and generosity that defines this sacred season, underscoring the Islamic practice of providing meals to those in need, which fosters blessings and aligns with core teachings of being a Muslim. This heartfelt gesture reflects Safi’s commitment to holistic empowerment, nurturing both personal growth and spiritual well-being.

As part of this initiative, women from Rumah Titian Kaseh participated in a specially curated workshop that aligns with Safi’s ongoing efforts to uplift and support women on their journey toward self-sufficiency and empowerment. The workshop was graced by the esteemed presence of Yang Berbahagia Tan Sri Shahrizat Abdul Jalil, Chairman of Malaysia Women and Family Affairs Council (HAWA Malaysia), and her team from HAWA, who engaged with participants, adding a special touch to the event, making it special and meaningful.

Recognizing that women thrive when given the right opportunities and support, Safi remains dedicated to fostering empowerment. The "Bengkel Keusahawanan & Keyakinan Diri" initiative offers participants the chance to develop valuable skills through two specially designed sessions:



      Skincare Bouquet Arrangement Workshop: A creative session where participants craft unique bouquets using Safi skincare products, encouraging creativity and entrepreneurial skills.

  Skincare & Personal Care Grooming Workshop: A session focused on enhancing personal grooming and boosting confidence, using Safi’s skincare and personal care products.


To reinforce its commitment, Safi proudly announces RM10,000 donation to Rumah Titian Kaseh along with a one year supply of Safi products to the home.

“At Safi, we believe that empowerment transcends skincare; it encompasses building confidence and equipping women with the skills to shape their futures. Through initiatives like today’s workshop, we aim to inspire and uplift women, helping them unlock their full potential," said Kazlina Kassim, Brand & Insights Specialist at Safi Malaysia.

Biasiswa Siswi Safi Returns for a Second Year

At the workshop, Safi unveiled a film titled “Serlah Seri Diri, Anugerah Dihayati,” which follows the inspiring journey of Seri, a young woman whose unwavering determination drives her to pursue her dreams. Through her story, the video highlights that while life offers us many opportunities, it is what we choose to do with them that shapes our destiny. More than just a narrative, the commercial embodies the spirit of hope and resilience that Safi seeks to inspire in every young woman.

Safi is proud to announce the return of the Biasiswa Siswi Safi Program for its second year. This scholarship initiative is dedicated to supporting young women in their pursuit of higher education, ensuring they have the financial support to achieve their academic aspirations and emerge as the future leaders of Malaysia.

With a total scholarship fund of RM1,000,000*, Safi believes that education is the key to transforming futures. The brand is committed to championing this journey for young women in Malaysia, recognising their potential to drive the nation’s progress and inspire generations to come.

*Refer to the full T&Cs, visit https://biasiswasiswisafi.com.my/  

inDrive Delivers Ramadan Warmth with 10,000 bubur lambuk and kurma

 

inDrive, the global mobility and urban services platform, successfully concluded its Roda Kasih initiative this Ramadan, distributing more than 10,000 portions of bubur lambuk and kurma across Penang, Johor Bahru, and the Klang Valley while supporting local small vendors.


More than just a meal, each bowl of bubur lambuk symbolised inDrive’s mission of fairness and inclusivity, a reflection of the belief that everyone deserves a seat at the table, especially during this sacred month of togetherness. Just as inDrive challenges inequality through its people-powered platform, this initiative aimed to share the joy of breaking fast with everyone, ensuring the spirit of giving extended to all corners of the community.

To further its impact, inDrive sourced all bubur lambuk and kurma from local small vendors, helping to boost their businesses during the festive period. This approach not only ensured freshly prepared, authentic meals but also directly benefited small-scale entrepreneurs who rely on Ramadan sales for their livelihoods.

Good job inDrive!!! 

The initiative touched lives across Ramadan bazaars, B40 housing areas, and hospitals, offering more than just a warm meal. It also provided a meaningful platform for inDrive’s driver community to embrace the spirit of giving. More than 30 drivers volunteered their time and effort, not only delivering bubur lambuk but also engaging with the people they serve daily. Their participation underscored their role as more than just drivers but key contributors to the communities around them.

In Johor Bahru, inDrive took an even more impactful approach by extending support to victims of the recent devastating floods. inDrive stepped in by distributing food and essential supplies at a temporary relief centre (PPS) sheltering over 400 flood victims. While floodwaters have started receding in some areas, many families are still unable to return home due to severe mud damage. By assisting those affected, inDrive reinforced its dedication to standing by the community in times of need.

“The overwhelming response from both the public and our drivers has been truly heartwarming. Seeing our drivers actively participate in giving back to the community reflects the strong sense of togetherness that Ramadan inspires. As we continue to grow, we remain committed to fostering an inclusive and supportive environment for both drivers and the community. We hope to create more opportunities like this in the future, strengthening our connection with our Malaysian community,” said Azlan Anwar, Driver Operations Manager - inDrive Malaysia.

Through Roda Kasih, inDrive reaffirms its commitment to uplifting communities by providing mobility solutions, actively supporting local businesses, and ensuring fairness reaches all levels of society. Whether it’s sharing a warm meal during Ramadan or stepping up in times of crisis, inDrive remains dedicated to making a meaningful difference in the lives of Malaysians. As the platform continues to grow, so does its mission to drive positive change, proving that real impact goes beyond transportation, it’s about people, purpose, and compassion. 

The world and community need more corporate like inDrive Malaysia! Spread love not haters! <3 

Tuesday, 1 April 2025

Munchy's LEXUS Launches the Salted Chocolate Biscuit Sandwich with Roasted Peanut Cream? Yay or Nay?

Guess what?! The all-time family's favourite brand - Munchy's LEXUS is introducing the Salted Chocolate Biscuit Sandwich with Roasted Peanut Cream! It's a Yay or a Nay for peanuts lover? 

Munchy's LEXUS has always known for the sandwich crackers packed with smooth, creamy fillings, be it the vanilla, chocolate, cheese or the vegetables flavours (I personally love the chocolate one a lot - my all time snacks when i need something to bite on) and now here comes the roasted peanut cream. definitely worth a try! 

Every biscuit in the new Munchy’s LEXUS Salted Chocolate Biscuit Sandwich with Roasted Peanut Cream is carefully crafted for ultimate indulgence. The Crunchy Chocolate Biscuit is infused with a sprinkle of Himalayan salt for a satisfying contrast of savoury and sweet flavours. It is also sandwiched between two chocolate biscuits with a smooth, aromatic roasted peanut cream made from real peanuts to deliver an irresistible nutty richness. For more convenient, each sandwich is packed in sachets just like the usual Munchy's LEXUS Sandwich for easy enjoyment anytime and anywhere. 

Available in super and hypermarket nationwide, The new Munchy’s LEXUS Salted Chocolate  Biscuit Sandwich with Roasted Peanut Cream (190g) is now at a recommended consumer price (RCP) of RM6.20. Let me grab it and give you more review about it! I believe it definitely gives me a different feeling. Let's see if it able to change my favourite flavour. hahaha! 

For more information, visit their: